Sunday, November 18, 2007

Migliore: a shopper's paradise

Brrrr it's cold! And we certainly felt it as we walked the streets of Dongdaemun, or Eastgate market in the evening of -5°C -- by far the coldest it has been so far.

The streets are lined with a multitude of neon signs inviting us into their well-lit, heated department stores, with market stalls stocked with high street fashion clothes, accessories and shoes all at equally as inviting - negotiable - prices. Though advised towards other, cheaper, options, we chose to step into Migliore: 11 stories of pure fashion without having to dip a toe outside. That's three stories of women's clothes, one measly floor for men, two floors of accessories, a floor devoted to shoes, a floor advertising itself as "wedding stuff", two basement floors which I've not even got around to peering down into, and all the way to the top to the final floor to replenish your stomach after a hard nights shopping.

And night is right, for the shops don't close until 4.30am, allowing for a peaceful, hassle free shop out of the freezing night air -- though if you're after a peaceful, hassle free subway ride home, perhaps it's better to brace the crowds and shop by day.

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